No matter how much time, effort and money you invest into SEO (Search Engine Optimization) techniques, other factors also come into play when Google and other search engines calculate your page ranking.

If you are wondering if blogging is for you and your business, if you are unsure of the costs and benefits of starting a blog, then keep reading!

Most importantly (and Nik, our General Manager and SEO expert is going to hate me for this), I have to say that it is the relevance of the content of your website that leads to more traffic and visitiors. Creating a blog, and keeping it current and active, accomplishes these tasks and much more for your business.

First stop, let’s learn in a nutshell how search engines work. (more…)