No matter how much time, effort and money you invest into SEO (Search Engine Optimization) techniques, other factors also come into play when Google and other search engines calculate your page ranking.

If you are wondering if blogging is for you and your business, if you are unsure of the costs and benefits of starting a blog, then keep reading!

Most importantly (and Nik, our General Manager and SEO expert is going to hate me for this), I have to say that it is the relevance of the content of your website that leads to more traffic and visitiors. Creating a blog, and keeping it current and active, accomplishes these tasks and much more for your business.

First stop, let’s learn in a nutshell how search engines work. (more…)

Did you watch this past season of The Biggest Loser? Did you notice the dramatic increase in product placement throughout the course of the show? Yes? So did all of the friendly neighbourhood SEO techs working for the advertisers, and you can bet they took advantage of it.

SEO (Search Engine Optimization) is the term used for making your website easily noticed by search engines, which of course gets your website placed higher in the listing of websites when a term is “googled” or “yahooed”. Getting on the first page of search results is the main goal; getting in the first three listings is the ultimate dream.
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